Author Archives: Nilay

The Importance of Effective Article Marketing in Web Promotion

The Importance of Effective Article Marketing in Web Promotion

Article marketing is a great way to project an impression of your expertise. But how do you write good content? Find out by reading this article that explains the best ways to write excellent articles and promote them on free-to-use platforms. Are you thinking about starting to write and distribute articles as a way to promote your website? Are you looking for some advice on how to write successful articles? There is no doubt that to improve your website’s popularity, search engine rankings, etc., you need to […]

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Top 10 Google-Friendly Guest Posting Guidelines for Digital Marketers

Guest Posting Guidelines for Digital Marketers

I have covered all the important points which should be taken care of in guest posting, along with the benefit of guest posting and some grey areas. What all SEO’s, online marketers, inbound marketers, and webmasters must ask themselves is “How do I perform Google-friendly guest blog posting?” Here Are My Top 10 Tips To Ensure Your Guest Posts Are “Google-friendly” Only write and publish high-quality guest posts that benefit the reader. There is no redundant content. The post must be on a relevant blog with the […]

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How to Optimize Your Website for Voice Search in 2022

How to Optimize Your Website for Voice Search

By the end of 2022, more than half of all internet searches will be done by voice. Is your website ready for that? The way people usually search for information online is changing nowadays. Voice search is being used by people on their smartphones, tablets, and even by voice assistants to search for information on the internet. Thus, voice search optimization has become the hot topic in today’s web world. Apple devices have Siri, and Android devices have Google Voice Search, and PCs have Microsoft’s Cortana as […]

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Is Guest Blogging Good for SEO?

Is Guest Blogging Good for SEO

In a world where Google’s algorithms ruthlessly penalise sites with a spammy looking backlink structure, every SEO out there has to be asking themselves: how do I get quality backlinks from authority sites with high domain authority? The old methods of buying links are dead. Google’s Penguin algorithm update ensured that all websites that had questionable-looking backlinks from low-quality and unrelated sources received severe penalties in their rankings on the SERP. So how is it that Google’s experts can now tell us that guest posting is acceptable […]

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10 Advanced Techniques for Increasing Your Organic Ranking in 2022

Advanced Techniques for Increasing Your Organic Ranking

Organic ranking is an important factor when you realise that you have a website that requires more traffic. If your website does not rank well, it will be difficult to get traffic from search engine result pages. Design an SEO-friendly website that ranks well in organic search results Your site design may look good to your eyes, but it may also be the reason for your poor organic ranking. Look at your web page with a text editor or HTML view from popular editors like Dreamweaver and […]

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How to Boost Organic SEO Growth Despite Your Busy Schedule

Organic SEO growth of your website

When you first develop a website, you want to pack as much content as possible into it. If you’re looking for real traffic, however, you might want to wait a little longer. Anyone who works in SEO knows that the most effective long-term approach for search engine placement is organic growth of valuable content. “SEO,” which is a successful long-term approach, and “search engine placement,” are the things that the visitors to your website are looking for. And this is where the problem begins, because the work […]

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Important actionable tips for image SEO

Image Search Engine Optimisation

Search Engine Optimization for your textual content is straight-forward. When you follow the guidelines, your content will surely include the important keywords that Google should use to find your pages. But it is different with images. Google can’t see what’s contained in the images. However, you can help Google understand what’s in the images. These small steps can improve visibility to a great extent. Name the pictures correctly on your computer When adding images to your pages, it’s a good idea to name them correctly first. The […]

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Three Simple Steps to Search Engine Optimization

Search Engine Optimisation

Search engine optimization (SEO) is the art and science of making web pages appealing to search engines. The better a website is optimised, the higher its ranking will be in search engines. The higher your website’s ranking, the more visitors it will receive. The more visitors your website receives, the more money it will make. The trick is to optimise your website for search engines. Why is Achieving and Maintaining a High Ranking So Critical to Your Internet Business’s Long-term Success? According to studies, visitors rarely look […]

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The Key Principles of Search Engine Optimization


Many website owners believe that submitting their page to a search engine guarantees them success. This isn’t always the case. Simply submitting your website to a search engine does not always guarantee that it will receive any traffic. Most web pages require search engine optimization to be genuinely successful. Search engine optimization is the art and science of making web pages attractive to search engines. The goal of search engine optimization is to have your website appear among the first page’s top ten internet search results. What […]

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